The 90-Day Hard to Fire Plan
Build the five primary outputs without turning the rest of the book into a certification program.
Six two-week blocks take you through Day 84. Days 85 through 90 are the reset. Budget about two hours a week, with extra time when a full audit or household conversation requires it.
Whitman Rule
A plan you follow at 60 percent beats one you admire at 100 percent. Don't optimize the schedule. Finish the block in front of you.
The plan does not make you fireproof. Nothing does. It gives you verified numbers, usable language, a market hypothesis, and a response route. That is a much better opening position.
Monday Move
Open a new document. Write Week 1 at the top. Under it, write the date you will complete the Cost-or-Leverage Self-Test. Then stop. Monday has enough ambition already.